Michael Katz – 3 Minute Marketing

Description of 3 Minute Marketing

Your 3 Minute Marketing Ticket to a Better, More Profitable, and Less Stressful Writing Business

In 3-Minute Marketing, Michael’s figured out how to put an end to all the “overwhelm ” you might be feeling when it comes to working on your writing business.

He knows how to help you clear away marketing anxiety and worthless busywork so you can focus on marketing activities that really move you ahead.

And since his 36 laser-focused lessons average just 3 minutes each, you’ll be able to handle his lessons even on your busiest days.

By the time you finish his series (in under 90 minutes, if you want to binge-watch it), you’ll see how to run your business and land clients in a whole new way.

A way that gets you the results you want — more clients, better projects, higher fees — and leaves you with a lot more time for the things you actually enjoy doing.

What will you learn in 3 Minute Marketing?

Michael’s 36 lessons cover all the major challenges copywriters face in an upbeat, fun, and easy to follow story.

They’re short, a bit funny, and packed with illustrations so you can see exactly how to put his lessons into practice. And — because Michael’s found that variety lowers stress and perks up your brainpower — they’re presented non-sequentially.

You might watch one about pricing… and the next video lesson might be about managing client relationships.

The idea is to break out of the “I have to master this before I do that” mindset, so you can make progress faster.

You ’ll be covering (in no particular order)…

• Finding your ideal clients — Michael will show you how to quickly define your perfect client and how to get more great clients headed your way fast…
• The hidden value of your personal expertise — plus, how you can quickly convert your unique background into a major competitive advantage…
• What to do to ensure your clients and prospects open every email you send (and respond to you promptly!)…
• LinkedIn’s business-building secrets — including the one line on your profile you need to change now…
• Prices — how to set them, where to publish them, and how to make it so clients don’t care what you charge…
• Why it pays to stay in touch forever with your network… (Plus, he’ll reveal how to make constantly staying in touch feel natural, painless, and fun.)
• What to put in your social media updates… complete with fast secrets for finding great update material and proven examples of updates that work!
• Capacity management and getting other people to help you market your services for free — you will be flat-out SHOCKED how easy this can be…
• Why your relationships with your clients are so important… and the one thing you can do to dramatically improve them in just a few weeks…
• How free content downloads boost your business — including the simple step-by-step guide for making a downloadable bonus in minutes…
• The two tips that will get you awesome testimonials… and even help you vastly improve the client feedback you’re getting now…
• What makes packages so attractive to your prospects… Plus, how to make sure you’re definitely getting every penny your skills are worth…
• How to relax and be yourself around your clients with no danger of losing business — in fact, it may make them love you more than ever. (And here’s a hint: It all comes down to how you talk to them!)
• And much, much more — including everything from how to get clients to commit now to what to put in your holiday cards!

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