Lauren Hooker – Freelance Academy

My name is Lauren Hooker and I’m the founder of Elle & Company.
When my new freelance business was failing miserably 2 years ago, I was faced with 2 options:
A) I could stop wasting my time, give up freelancing, and stick with my dreadful 9-5 day job or
B) I could spend time developing creative strategies to attract, book, and work with the right clients and pursue my love of design full-time, on my own terms.
I chose option B.
Since then, I’ve worked with 30+ design clients, increased my prices by 600%, and grew my waiting list to 250+. All in the course of 16 months.
And you know what’s crazy?
I didn’t do anything drastic or magically obtain any special skill to make that happen.
Instead, I researched everything design school didn’t teach me about freelancing. I learned how to:

• Pare down my offerings and specialize
• Attract and book clients
• Build a portfolio that appeals to my ideal clients
• Set up my business legally and keep up with business finances
• Build and price my design packages
• Refine my client process and improve client communication
• Handle critiques and cut down on revisions
• Balance multiple projects and meet deadlines

I’ve discovered the creative strategies YOU need to implement to build a successful freelance business, and I’ve broken them down into 6 step-by-step modules.
I’ve included a checklist and schedule so you can easily implement what you’ve learned. You won’t have to wing it any longer; simply follow the plan.
30-Day Guarantee
Are you interested in building a successful freelance business? Do you want to go full-time?
This course will give you actionable strategies for reaching those goals as quickly as possible. You’ll receive in-depth modules, personalized feedback, and helpful resources to help you implement them in your business.
However, if you aren’t completely satisfied with the program after 30 days, I’ll give you your money back, no questions asked.

Here what you’ll get:

• 6 in-depth training modules will take you through the course material. The modules are video-based, but you’ll also have access to the slides and audio. You’ll have 2 weeks for implementation between each module and lifetime access, so you can work through the material at your own pace.
• 4 live online sessions. We’ll begin the course with a live orientation webinar, where I’ll share strategies for making the best use of the course and introduce you to the material. You’ll also get 3 live Q+A webinars (one for each month of the course) where you’ll receive personalized coaching and feedback.
• Lifetime access to the video lessons (as well as access to the audio and slides for each one). I’ve designed this program so you can complete it in just 3 months, but you also have the option of going at your own pace. Review your favorite modules and pick it back up whenever you’d like.
• A comprehensive workbook filled with checklists, questionnaires, cheat sheets, scripts and worksheets for each module.
• Lifetime access to our Course Community, an exclusive forum for asking questions, sharing your progress, offering feedback, meeting others in the course, posting client referrals, and linking to helpful resources.
• Lifetime access to our Resource Library, a collection of workflow charts, invoice templates, swipe copy for inquiries and client communication, quote templates, etc.
• Lifetime access to tech trainings on the programs mentioned in the course, including Trello, Asana, and ConvertKit.
• Exciting challenges to help you take action on the course (because that’s often the hardest part!). I have some pretty sweet prizes planned for the lucky winners who win the 3 challenges offered throughout Freelance Academy.