Austin Stanfel – Analytics: The Role Of Data In Digital Marketing

This course is your metaphorical drill to the oil well of knowledge available on your market. Every person now generates on average, 1.7 megabytes of data in just a second and the big data analytics market is set to reach $140 billion by 2027. Tap into this endless sources of sales optimization by enrolling in this course today.

Premium Production Audio and Video in the main course – 31 minutes – A concentration of the most groundbreaking course topic specific, time-tested strategies that will launch your business into the stratosphere.

What You’ll Learn In Analytics: The Role Of Data In Digital Marketing

Intro Video

• Intro Video (3:16)

1 – Analytics – The Role of Data in Digital Marketing

• Title (0:08)
• Web Analytics – What it is & how it can boost your Marketing Strategy (0:26)
• What is Web Analytics? (0:31)
• Infographics – Using Web Analytics: What’s in it for me? (0:36)
• Infographics – What Web Analytics cannot do for you (0:38)
• How do you use Web Analytics to Boost your Marketing Strategy? (0:22)

2 – Determining the Metrics that matter the most

• Determining the Metrics that matter the most (0:15)
• Infographics – The Metrics you should Care about the Most (1:23)
• How to Create your Analytical Scoreboard (0:32)
• Infographics – More useful Reports worth considering (0:54)

3 – Guide to understanding where your Traffic is Coming from

• Guide to understanding where your Traffic is Coming from (0:18)
• Infographics – Guide to understanding where your Traffic is Coming from (0:45)
• How to track the Origins of the Visitors to your Website? (0:30)
• Infographics – UTM Parameters (0:55)
• How to Create UTM Parameters for your URLs (0:23)

4 – How to Segment your Audience using Google Analytics

• How to Segment your Audience using Google Analytics (0:42)
• Infographics – Benefits of Segmenting your Audience (0:28)
• How to Create your own Audience Segments – Part I (0:53)
• How to Create your own Audience Segments – Part II (0:56)

5 – Marketing Analytics – What you should know about Data Mining

• Marketing Analytics – What you should know about Data Mining (0:25)
• What is Data Mining? (0:26)
• Infographics – What are the Main Data Types used for Data Mining? (1:23)
• Infographics – The important Applications of Data Mining for Marketers (0:56)

6 – 5 Ways Data Analytics can help your Business

• 5 Ways Data Analytics can help your Business (0:43)
• Infographics – 5 Ways Data Analytics can help your Business (1:47)

7 – Data Analytics Online Certification

• Data Analytics Online Certification: Filling the skills gaps in Today’s Workforce – Part I (0:29)
• Data Analytics Online Certification: Filling the skills gaps in Today’s Workforce – Part II (0:36)
• Infographics – Reasons you should get an Online Certification in Big Data Analytics (1:36)

8 – How Data Analytics is Reforming the Travel Industry

• The first Key Characteristic is the Personalization for the Customers & The Next Characteristic is Pricing (0:52)
• Third Key characteristic is Marketing & Advertising (1:08)

9 – The Expanding Scope of Big Data Analysis

• The Expanding Scope of Big Data Analysis (0:47)
• Infographics – The Expanding Scope of Big Data Analysis – Part I (1:06)
• Infographics – The Expanding Scope of Big Data Analysis – Part II (0:54)

10 – What are the Challenges of the Machine Learning in Big Data Analysis?

• What are the Challenges of the Machine Learning in Big Data Analysis? (0:42)
• Infographics – What are the Challenges of the Machine Learning in Big Data Analysis? (2:02)

About Austin Stanfel

Austin Stanfel is a digital marketing expert and pioneer, creating and executing innovative marketing technology for more than 23 years. He has built a rock-solid reputation based on good business ethics, a hunger for knowledge and infinite learning where a strong connection to the latest technology, resources, trends and tools has proven to be the key to evolving in the world of digital marketing. Austin Stanfel has founded several successful startups increasing sales in businesses as much as 800% generating more than 37 million dollars in revenue using the same techniques that he reveals in his courses.

Sale Page: Austin Stanfel – Analytics: The Role Of Data In Digital Marketing

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