Rosanna Mary Horsfall – In Demand Designer
The sales & content system for web/brand designers to attract and convert dream clients on repeat
You don’t need cold pitching or more pretty Instagram posts – you need a sales system that builds trust and brings consistent client work.
Because more DM-ing and more social content is not a sustainable way to keep your client pipeline full – it’s just a recipe for burnout! What you actually need is:
- A content strategy that allows you to take time off & doesn’t require you to be online every damn day
- Messaging that magnetises dream clients to you on repeat (so you can pick & choose what you work on)
- An online presence that stands out, connects with people, and feels easy & fun to maintain
What You’ll Learn In In Demand Designer
Refine your Personal Brand with Magnetic Messaging (Done in 2 hours)
- Rediscover your ideal client’s deep desires (in a useful way that won’t collect dust like your ideal customer avatar document…)
- Get clear on your differentiators and what gives you your unique *umami* flavour
- Define your brand personality (Values, Vibe & Voice) so you become the stand-out choice for clients who want to work with YOU
- Create magnetic brand stories & messages that you can use in your content to ATTRACT your dream clients
Build your Backstage Content Funnel (Done in 2 Days)
- Build a ‘backstage funnel’ that works to convert clients for you behind-the-scenes
- Develop ‘taster offers’ that make it EASY for clients to take the next step with you
- Learn how to build an engaged email list of your most perfect, dream clients
- Create an automated email sequence that builds connection and sells your offers for you (hands free!)
Create ‘Content Assets’ & Frontstage Content (Rinse-&-repeatable)
- Plan & write SEO-focused blog posts (ie. ‘content assets’) that bring you leads long after posting
- Learn to attract, nurture and convert with your social media content
- Set up a streamlined content calendar and generate infinite content ideas (with my frameworks, AI tools and idea banks)
- Save time by strategically repurposing your content like a pro (with the help of the Blog Repurposing GPT)
- Get started with a rinse & repeatable content workflow (follow my exact monthly & weekly content process)
Sale Page: Rosanna Mary Horsfall – In Demand Designer

