Mike & Alex – Breaking into Product Management

Mike & Alex – Breaking into Product Management

Description of Breaking into Product Management

With over 4 hours of video content, we focus on only the core lessons you need to get a top tier product manager job. A full list of topics can be found below.

2 x Sample Lessons:

These two lessons should be watched together. The first introduces the theory, and the second video shows you how to actually apply the theory.

What will you learn in Breaking into Product Management?

Part I: The big tech PM job

• What does a PM actually do? For those of you that haven’t been a PM before: what are the expectations of a top tier PM? Typical team composition and dynamics you should absolutely be familiar with. The importance of PRDs.
• What do interviewers look for in a CV? Common mistakes, and ways to position your past work to stand out from the pack.

Part II: Interview groundwork

• How to compile your interview game plan A template for preparing for predictable aspects of the interview process so you’re not caught by surprise.
• Researching the company in detail Facts you should absolutely know by heart before your first interview.
• How do interviewers assess your performance? Understanding the common rubrics that will be used to grade your performance in the interview.
• How to answer “Tell me about yourself” What topics should you cover? How much should you speak? Example C, B and A grade answers.
• How to answer “Why do you want to work here?” What type of answer will send the wrong signals about your motivations? Example C, B and A grade answers.

Part III: The main interview questions

• The analytical interview What are the two types of analytical interview? Breaking down complex problems and getting to an answer within an order of magnitude of the truth. How much should you break down a problem? How accurate? Example C, B and A grade answers.
• The product interview Navigating novel product problems and creating delightful user experiences to inspire and impress your interviewer. Navigating common problems when setting up user personas, user needs and more. Example C, B and A grade answers.
• The strategy interview Recognizing when you’re being asked a strategy question. How to think about strategy at a tech company. Example C, B and A grade answers.
• The technical interview How much technical knowledge do you need? Core concepts every PM should know. Example C, B and A grade answers.
• The cultural interview What types of behavioral stories should you prepare? What message should you try to convey? Example C, B and A grade answers.
• How to practice your interviewing skills Different types of practice, what types are most effective, how much to practice.

Part IV: Refining your approach

• Great questions to ask What’s the goal of asking questions to your interviewers at the end of the interview? What types of questions will help you the most?
• Common red flags interviewers look for Don’t accidentally ruin a perfect interview! Subtle mistakes made by countless interviewees. Have you made any of these?

Part V: Closing an offer

The team matching process Developing a criteria for the team you want to work for. Avoiding poor performing managers and teams.

Who is Breaking into Product Management for?

• You have little to no background in product but are looking to get into the space.
• You’re confident in one or two interview areas, but not in others; i.e. you’re analytical but struggle with product design questions, or vice-versa.
• You’ve bought some books about PM interviews, but want to see real-life examples.
• You’ve applied for PM jobs in the past, but have been knocked back.
• You’ve done some product work at a startup / tech company, but would like to increase your total compensation by moving to a top tier firm.
• You’ve worked at a management consultancy firm or completed an MBA, but don’t have hands-on product management experience.
• You’re a university student wanting to pursue a career in product management.

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