Dickie Bush & Nicolas Cole – LinkedIn AI Write With Leverage
We’ve built a combined audience of 250,000+ followers and generated 10,000+ organic leads from LinkedIn—now, we want to give you our playbook.
Build a cutting-edge personal brand, capitalize on new content formats that position you as an authority, generate leads for your business, and open doors to new career opportunities—all without sounding like every other robot flooding the feed.
A few data points to show that when it comes to LinkedIn & Digital Writing, we know what we’re talking about!
- 250,000+ combined LinkedIn followers (147K & 113K respectively)
- Posted 7x per week for 3+ years (even put in LinkedIn jail for being too active)
- Generated 10,000+ leads directly from LinkedIn content
- $15,000,000+ in digital product sales across multiple business models
- 10,000+ Ship 30 for 30 graduates who’ve built audiences and businesses writing on social platforms like LinkedIn
- 1,400+ Premium Ghostwriting Academy students (some who’ve generated $70,000 in a single month following the LinkedIn organic content strategies we teach in this course as their primary lead generation system)
All of this growth was fueled by consistent organic content creation that positioned us as the go-to experts in our respective niches.
What You’ll Learn In LinkedIn AI Write With Leverage
Step 1: Position Yourself As A Category Of One
The biggest mistake we see LinkedIn creators make?
They try to talk about everything.
One day they’re sharing productivity tips. The next day it’s industry news. Then a motivational quote. Then a hot take about remote work.
And while each individual post might be good… no one knows what you actually stand for.
Your audience can’t put you in a “box” in their mind. So even when they like your content, they don’t follow you because they don’t know what to expect next.
But here’s what most people don’t realize: the most successful people on LinkedIn own ONE thing.
They become known for solving ONE specific problem for ONE specific type of person.
And once you own that category? Everything becomes easier. The algorithm knows who to show your content to. Your audience knows what to expect. Opportunities start flowing to you instead of you chasing them.
That’s why Mini-Course #1 is all about positioning yourself to dominate a niche—not just “finding your voice.”
We show you how to identify the intersection of what you know, what people need, and what’s not being talked about enough. Then we help you claim that space before someone else does.
Step 2: Build Your Authority Publishing Engine
The second biggest mistake?
Posting without a plan for building authority.
Random content might get likes, but it won’t establish you as the go-to voice in your industry. Authority comes from showing up consistently with ideas that signal expertise and attract the right audience.
That’s why we give you the exact publishing engine to position yourself as a leader in your space:
- The Lean Writing Method that turns one insight into multiple authority-building posts.
- Voice Archetype Training so your content sounds like you—not a generic AI bot.
- 30-Day Authority Calendars so every post connects back to your niche and credibility.
- Hook Formulas designed to stop the scroll and earn attention from decision-makers.
The goal here isn’t churning out content for the sake of it.
The goal is creating a steady flow of posts that build trust, attract leads, and accelerate your career & business trajectory.
Step 3: Leverage The Algorithm (Instead Of Fighting Against It)
What’s the third mistake?
Fighting the algorithm (instead of working with it).
We’ve posted over 1,000 times on LinkedIn. We’ve tracked what works, what doesn’t, and what’s changed.
And here’s what we’ve learned:
In 2025, LinkedIn rewards specific content formats.
- Text-only posts? They’re getting buried.
- Carousels? They’re getting massive reach because they increase dwell time.
- Infographics? They get saved and shared, which LinkedIn loves.
- Short videos? They build trust faster than any other format.
The problem is most people don’t know how to create these formats.
But with the right AI prompts, you can create professional-looking carousels, infographics, and video scripts in minutes.
We give you the exact prompts, templates, and step-by-step processes to create every content format that the LinkedIn algorithm prioritizes—without hiring anyone or learning complex design software.
Sale Page: Dickie Bush & Nicolas Cole – LinkedIn AI Write With Leverage
